I’m a conceptual creative and multidisciplinary art director, based in Stockholm.
I started my career creating animated films and exhibitions for museums, where I learnt how to explain very complicated things in an easy, engaging and fun way. I can highly recommend trying to explain patent protection to a six-year-old.
I moved on to working with advertising. I learnt how to fall in love with the brief, fall out of love with the brief, have heated arguments at 3 am with the brief and then kiss and make up with it again. And I learnt that limitations get me going and that problems are challenges, put on this earth to be solved.
Recently I returned to school and graduated 2015 as Interactive Art Director at Hyper Island. During my year I became deeply emerged in digital brand strategy, team development, storytelling, how to give and receive feedback, user experience, leadership, interactive sensors, and turning music into meatballs. Among other things.
Currently working as Conceptualist at Seventy Agency.